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Merced To Market Agenda


Time Session Type Title Speaker Description
8:30 - 9:00 AM Registration and Breakfast
9:00 - 9:15 AM Welcome Opening Remarks Dr. Gilian Wilson - Vice Chancellor of Research, Innovation, and Economic Development, UC Merced  
9:15 - 10:00 AM Keynote A Serial Entrepreneur’s Guide to Academic Innovation and Startup Success Bob Tinker - CEO, BedRock Systems & Managing Partner, Metamorph Partners An inspiring journey through the lens of a serial entrepreneur on leveraging academic innovation for startup success.
10:00 - 10:40 AM Panel Discussion Transforming Ideas into Products

Wilson Mak - Digestiva (UC Davis) Ishita Shah - Matrubials (UC Davis) Broder Schmidt - Prose Foods (Stanford)

Emerald Nash -GridSense (UCM) Moderator: Daphney Sihwa

Gain insights from founders as they discuss the process of transforming ideas into tangible products and launching successful companies
10:40 - 10:45 AM Break
10:45 AM - 11:30 AM Presentation Legal Workshop 101 for Start-ups

Larry Adkison - Senior Principal Counsel, UC Legal
Nima Katz - Principal Counsel, UC Legal
Todd Rumberger - Partner, Wilmer Hale

An in-depth look at choosing the right business structure and managing equity effectively for startups. 
11:30 AM - 12:00 PM Panel Discussion Industry-Academic Collaboration and Intellectual Property Strategies Vadim Vapnyar - Partner, Carter, DeLuca & Farrell LLP
Jay Sharping - Professor, Physics, UC Merced
Shijia Pan – Assistant Professor, Computer Science and Engineering, UC Merced
Moderator: Jesse Rodriguez Reyes
Insights into forging successful industry-academic partnerships and navigating intellectual property challenges
12:00 PM - 1:00 PM Lunch
1:00 PM - 1:45 PM Presentation Business Model Testing and Iteration using the Lean Startup Methodology Darren Cooke - Executive Director, UC Berkeley Life Sciences Entrepreneurship Center and Faculty, Berkeley Haas School of Business Exploring the Lean Startup Methodology as a framework for testing, iterating, and refining business models for success.
1:45 PM - 2:15 PM Presentation The Ecosystem = The Innovation Harold Schmitz - Founding Partner, The March Group Understand how a supportive ecosystem contributes to fostering innovation and growth for startups. 
2:15 - 2:30 PM Break
2:30 - 3:30 PM Panel Discussion Attracting Investors and Funding Strategies

Chuck Eason – Advisor, Small Business Innovation and Research (SBIR) and Director, Small Business Development Center
Tori Lecomte - Investor, HawkTower
Ryan Witt - Angel Investor, Tech Coast Angels and President, Asclepius 
Pete Amaro - Managing Partner, L’ATTITUDE Ventures
Daniel Sabzehzar - Managing Partner, Tesserakt Ventures
Andrew Artz - Founder and Managing Partner, Dark Arts
Moderator: Gehad Elhanafy

Dive into the world of investment and learn how to attract capital for your venture from both investors and government grants.
3:30 - 4:20 PM Company Showcase UCM Company Showcase

BreakdownBio
BioSynesis
Protein Architects
GridSense
HyVerde
Dorm Rush
PosTrue

Join us for the 1st M2M UCM Company Showcase highlighting companies that have emerged from UC Merced and founded by faculty, alumni undergraduate and graduate students. 
4:20 - 4:30 PM Closing Remarks   Dr. Gilian Wilson - Vice Chancellor of Research, Innovation, and Economic Development, UC Merced  
4:30 - 6:00 PM Networking